Designer Sonya Vajifdar holds a Fashion and Textile design degree from Istituto Europeo de Design, Milan. A short stint with the French Company, Estrele in Milan, served well as good grounding for her future career, before returning to her current base, Mumbai. And in 2009, the label ‘SONYA VAJIFDAR’ was born, currently being sold in India and recognized internationally.
Sonya is the only designer in India to have come up with a high fashion designer rainwear collection, not only for women, but for men, children and interestingly dogs too. Another feather in the young designer’s cap was creating twenty looks for the Indian and British jockeys at the Pre Derby event in Mumbai, in Feb 2010.
Sonya Vajifdar created two lines for UK Next Top Model live catwalk show, which took place in London in March 2011. Other solo shows followed in London , Singapore , Dubai and Norway . Top jewelry brands in India have tied up with the label for their shows.
The young designer has been asked to style shoots in Milan, Paris and India and is currently the Course Director of the Fashion Styling course at Parsons Mumbai (ISDI) .
Sonya Vajifdar clothing has been featured in practically all the high end fashion magazines in India, which would include Vogue, Harpers, L’Officiel, Grazia, Verve, and Femina .
The versatile designer is also a fashion travel blogger and is currently working with a UK based company RoomAuction.com .
‘SONYA VAJIFDAR’ – The Label
The label ‘SONYA VAJIFDAR’ is all about providing luxury garments with high quality fabrics, classic embroidery and contemporary designs.
Fashion is an overwhelmingly female passion – the mix of exclusive craftsmanship, unique designs and latest trends displayed is what this label epitomizes. The collections promise to set you apart from the crowd and each piece exuberates a certain amount of individuality.
Sonya’s designs are fresh and edgy, her sense of fashion is not tamed by the boundaries of trends and books.